Bullshit slogan of the day:
It’s in the book

Translation – any answer to any question or objection can be settled with a quote from the ‘Big Book’. The ‘Big Book’ is the bible of AA, and its authority is unquestioned, which is baffling when one considers its origin. This is nothing more than a compilation of stories put together by a group of religious zealots with no scientific understanding of alcoholism, many of whom actually failed in their own sobriety. AAs study the book as though they are holy scriptures, no different than a group will study The Bible in Sunday school. It is considered infallable. The final word.